Connectors

From you the word of the Lord has sounded forth, not only in Macedonia and Achaia, but also in every place. - 1 Thessalonians 1:8


Marketing professionals have known for years that a product recommendation from a friend is among the most effective means of adverstising. That's why many large companies recruit consumers who receive free samples of their products along with the encouragement to recommend them to family and friends. One major US corporation regularly sends coupons and products to 725,000 selected people called "connectors," who spread the word to others.

The gospel of Jesus Christ is more than a product. It is God's great plan for bringing people into a living vital relationship with Him. But the gospel is conveyed most effectively by example and by word of mouth. Paul commended the Christians at Thessalonica for their examplary living and their effective withness: "From you the word of the Lord has sounded forth... Your faith toward God has gone out, so that we do not need to say anything" (1 Thess. 1:8). Because their lives had been radically changed (v.9), they found it impossible to keep silent about their faith.

A university professor who trains advertising professionals says, "It's human nature to talk about things that excite us." God's grace is all the incentive we need to recommend our Savior to a friend. - David C. McCasland


I'll tell the world how Jesus saved me
And how He gave me a life brand new;
And I know that if you trust Him
That all He gave me He'll give to you. - Fox

If you want others to know what Christ will do for them, tell them what He has done for you.

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1 Thessalonica 1:2-10

We always give thanks to God for all of you, mentioning you in our prayers, remembering without ceasing your work of faith and labor of love and patience of hope in our Lord Jesus Christ, before our God and Father.

We know, brothers loved by God, that you are chosen, and that our gospel came to you not in word only, but also in power, and in the Holy Spirit, and with much assurance. You know what kind of men we showed ourselves to be among you for your sake.

You became imitators of us, and of the Lord, having received the word in much affliction, with joy of the Holy Spirit, so that you became an example to all who believe in Macedonia and in Achaia.

For from you has sounded forth the word of the Lord, not only in Macedonia and Achaia, but also in every place your faith toward God gone forth; so that we need to say anything. For they themselves report concerning us what kind of a reception we had from you; and how you turned to God from idols, to serve a living and true God, and to wait for his Son from heaven, whom he raised from the dead - Jesus, who delivers us form the wrath to come.

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